About this image...

Image Title: Oppermann Brewery, Bock Beer, New York City, 1885

Creator: H. Schile, Lithographer

Date: 1885

Summary: An advertising poster from 1885 for the Fred. Oppermann Jr. Brewery in New York City. This ad promotes the brewery's Bock Beer. A young lassie holds a mug of beer in one hand and three more in the other. At her side is a goat, the universal symbol of Bock Beer. Behind her is a wooden beer barrel draped with hop vines. At the lassie's feet is a turtle. Though it is not stated anywhere on this print, Frederick Oppermann's brewery was known as the "Turtle Bay Brewery" -- hence the turtle. In very small lettering, to the right of the goat's front hoofs is the name of the designer and/or lithographer: "By H. Schile."

Subjects: Beer--America
Breweries--America
Brewing Industry--America
Goats
Turtles
women

Places: New York, New York

Original Media: Chromolithograph

Collections: Popular Graphic Arts

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